---
title: Two Nuggets To Increase Business Sales
description: Two Nuggets To Increase Business Sales
---

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## EOS Worldwide Blog Advice and Insight for Entrepreneurs and Leadership Teams

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# [Two Nuggets To Increase Business Sales](https://info.eosworldwide.com/blog/826/eos/two-nuggets-increase-business-sales/)

 Written by[Christina Mack](https://info.eosworldwide.com/blog/author/christina-mack) on May 19, 2010

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**Nugget #1 - The Sales Department Checkup**

I find, in most cases, people are looking for some magic pill or silver bullet when sales are lacking. When the solution, in most cases, simply comes down to the basics. Download the "[Sales Department Checkup](http://eosworldwide.com/tools/downloadable-tools/)" and give your sales department a checkup to see "How are you doing?" It wouldn't hurt to review it in your next sales meeting. Just choose one item to improve upon and then pick another.

**Nugget #2 - Your Target Market**

Is **everyone** in your organization laser clear on who your target market is? That's right, **everyone**, not just your sales people. Your target market is defined by the demographic, geographic and psychographic of your ideal customer or client.

Additional sales will happen as a result of it. Take time this quarter to remind everyone. It is the power of awareness (like when you buy a new car and realize how many are on the road). Everybody knows someone in your target market.

Take advantage of this low hanging fruit.

---

 More Blog Posts: ← [The First Step to Building a Healthy Leadership Team](http://blog.eosworldwide.com/blog/828/eos/the-first-step-to-building-a-healthy-leadership-team/) | [3 Areas of Your Business to Evaluate for Performance Improvement](http://blog.eosworldwide.com/blog/814/eos/areas-your-business-evaluate-for-performance-improvement/) →

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