"Spreading true rumors" is a phrase I picked up when reading Patrick Lencioni’s book, The Advantage – Why Organizational Health Trumps Everything Else in Business. Lencioni says that the rumor mill is the most pervasive means of communication in most companies – spreading misinformation and causing confusion in the company.
Instead of trying to stop the spread of information by word of mouth, Lencioni suggests that leaders should take advantage of this medium and spread true rumors.